CLARITY IS WHERE IT BEGINS

Strategic brand and marketing direction.

Kirsten Mitchell is a brand strategist and creative director, working with founders and businesses to bring clarity to their brand and direction to their marketing.

At B’Spoke Creative, the focus is simple.
Cut through the noise, refine what matters, and create brands that move forward with intention.

With over two decades of experience across brand, marketing and creative leadership, Kirsten brings a considered, practical approach. Helping brands simplify their message, strengthen their direction and show up with clarity.

CLARITY CHANGES EVERYTHING

When direction is clear, everything else moves.

Kirsten works with founders and growing businesses to refine their brand, strengthen their positioning, and bring clarity to their marketing.

The result is simple. Brands that feel aligned, intentional and built to last.

Ready for clarity in your brand and direction in your marketing?

We work closely with a small number of clients to create thoughtful, strategic growth.

Enquire About Working Together

TESTIMONIALS

  • For the past nine years, B’Spoke Creative has been an integral part of shaping the digital presence of Shuck Restaurant and Bar. Through strategic social media marketing, content creation, and brand design, they have consistently elevated our brand message, ensuring that we connect and engage with a wider audience while staying true to our identity. Their ability to craft compelling content, tell our story, and showcase what makes Shuck unique has not only strengthened our community but also positioned us as a must-visit destination. The consistency, creativity, and dedication they bring to our marketing efforts have been invaluable. B’Spoke Creative understands the hospitality industry and delivers results that go beyond aesthetics—they create meaningful engagement and lasting impact. We couldn't recommend them more highly.”

    A. BUDGEN

  • “I started working with Kirsten and B’Spoke Creative about 4 years ago with the intention of finding someone that could really help with bringing my jewellery store to a wider audience and introducing them to Just B Jewellery. Kirsten was amazing at working on a plan and timeline that would benefit the most. Over the four years together, B’Spoke creative helped with all aspects of my brand, imagery and marketing, social media and event planning and made everything streamlined and easy for us to work with. I'd recommend B’Spoke to any business whether established or looking to create a footprint in their industry.”

    B. LUCAS

  • “I had the pleasure of working with B’Spoke for the rebranding of my physiotherapy clinic and the rebuild of my website, and I couldn't be more thrilled with the results. The team truly understood the vision I had for my business and brought it to life in a way that exceeded my expectations. The new branding is not only beautiful but perfectly aligned with the values and services of my clinic. The website redesign has been transformative, providing a much more engaging and user-friendly experience for my clients. The professionalism and creativity of B’Spoke have had a significant positive impact on my business, improving our social media strategies and content and electronic mail design and strategy. Helping us attract more clients and communicate our message more effectively. I highly recommend their services to anyone looking to elevate their brand and online presence."

    A. JEFFREY

  • “Few people have an opportunity to work for a manager who is also a coach and a mentor but I did when I worked with Kirsten. Her ability to juggle multiple projects, think on her toes, all while possessing an amazing creative drive that inspired all those that she worked with. Any company would be lucky to have Kirsten on their side!”

    L. REUTER

  • "An amazing, dynamic and switched on individual. Kirsten not only understands the needs of clients, she also understands the creative people who help deliver the goods. It's so refreshing to work with someone that can grasp all aspects of the challenges, do it with great style and fight hard for the best outcomes. I feel a great sense of integrity, drive and passion for helping others achieve their goals when working with Kirsten. "

    VITAMIN MEDIA

  • "Words cannot express how grateful I am to have had the opportunity to work with Kirsten Mitchell and B’Spoke Creative over the years. Kirsten’s expertise have been integral in the success of the launch of my personal brand after retiring from being a business owner. From the very beginning, Kirsten took the time to understand my personal goals and vision, and worked tirelessly to provide me with the tools and resources needed to achieve them. From the creation of my Media Kit to a collaboration with the Langham, Kirsten and her teams’ insights into the ever-changing landscape of digital marketing have been invaluable, and her willingness to go above and beyond to ensure my success has been nothing short of remarkable. What sets Kirsten apart from other agencies is her genuine care and concern for clients. She takes the time to get to know you on a personal level, and truly invest in your success. I have always felt like a valued partner throughout our long standing relationship, and I know that I can always count on her to be there for me when I need her. I would highly recommend them to anyone looking for a partner in their business journey. Thank you for everything!"

    M. ROBINSON